The second day of Pakistan Travel Mart 2026 continued with remarkable success, presenting a vibrant and promising picture of Pakistan’s tourism future. The internationally recognized event has attracted participants from across the country, all eager to explore new opportunities and turn their aspirations into reality.

Among the prominent highlights of the event is the strong presence of COTHM Global, led by its Founder, President, and CEO, Ahmad Shafiq. Widely acknowledged for his significant contributions to hospitality education in Pakistan, Ahmad Shafiq has played a transformative role in shaping the industry and empowering the next generation of professionals.

Under his dynamic leadership, COTHM has achieved notable milestones not only at the national level but also on the global stage. The institution’s recent recognition as an affiliate member of UN Tourism marks a major achievement, further elevating Pakistan’s standing in the international hospitality and tourism landscape.

Ahmad Shafiq’s leadership reflects vision, innovation, and commitment, as he continues to create pathways for young talent to access international education and career opportunities. His efforts are contributing to a more skilled, globally competitive workforce in Pakistan’s hospitality sector.

Pakistan Travel Mart 2026 stands as a powerful symbol of the country’s positive image and bright future. The event showcases the immense potential of Pakistan’s tourism industry and serves as a platform for collaboration, growth, and global engagement.

Visitors who have not yet attended are encouraged to join this exceptional event and experience firsthand the energy, innovation, and opportunities it has to offer.