Pakistan NextGen Hospitality Challenge (PNHC) proved to be a hub of inspiration and knowledge-sharing as Salman Asif, General Manager, Four Points by Sheraton Hotel, Lahore, took the stage to motivate the future hospitality leaders of Pakistan. Sharing his invaluable insights, he emphasized that true success in the hospitality industry lies in passion and dedication.

“COTHM is redefining hospitality in Pakistan and it will serve as a turning point for the country eventually, proving that hospitality is not just a profession, but a passion,” remarked Salman Asif, leaving a lasting impression on the students and young professionals in attendance.

His powerful words highlighted the importance of continuous growth and learning, encouraging the participants to embrace the dynamic nature of the industry. The session not only inspired but also reinforced the vision of Pakistan NextGen Hospitality Challenge —to cultivate professionals who will represent Pakistan’s hospitality sector with pride on the global stage.