Hospitality leaders, entrepreneurs, and industry professionals gathered for an engaging and insightful session on “Challenges & Opportunities of Restaurant Business,” organized by Mr. Masood Ali Khan, Chairman of CTN Pakistan (Constructive Thinkers Network), along with the Executive Members of the organization.

The session featured Mr. Ahmad Shafiq, Founder, President & CEO of COTHM Global, as the Chief Guest, where he shared his expert insights on the evolving restaurant industry, entrepreneurship, innovation, workforce development, and the future of hospitality in Pakistan.

Addressing the participants, Ahmad Shafiq emphasized the importance of innovation, customer experience, quality standards, and professional skill development in building successful restaurant businesses. He highlighted how modern hospitality education and industry-driven training are enabling aspiring entrepreneurs to transform creative ideas into sustainable business ventures.

“The restaurant industry is one of the fastest-growing sectors of hospitality. Success today depends on innovation, skilled professionals, quality service, and the ability to adapt to changing consumer expectations. Through education and entrepreneurship, we can build a stronger and more competitive hospitality industry for Pakistan,” he said.

The event was further honored by the presence of Mr. Nisar Chaudhry, Executive Director of Yum Group, and Mr. Kamran Sheikh, Hospitality Pioneer, who attended as Guests of Honour. Their participation enriched the discussion with valuable industry perspectives and practical experiences, making the session a meaningful platform for learning and professional networking.

Participants actively engaged in discussions on emerging market trends, restaurant management, customer expectations, business sustainability, and opportunities for young entrepreneurs entering Pakistan’s food and hospitality sector.

The session concluded with a shared commitment to strengthening collaboration between academia and industry while encouraging knowledge sharing and innovation to support the continued growth of Pakistan’s restaurant and hospitality industries.

Such initiatives reaffirm COTHM’s commitment to connecting students, professionals, and industry leaders to create opportunities that inspire the next generation of hospitality entrepreneurs and business leaders.